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It is Time to Look in
the Mirror
People ask me all
of the time: ‘How has the economy affected your business?” The
expected answers I believe are:
"The need for your
services has never been greater. As good as you are at what you do,
your business must be sky rocketing," or
"It must be tough
to get people to invest in their businesses during an economic
downturn such as we are currently having. So many people are frozen
with fear and are probably not taking action to improve the way they
run their businesses. So many businesses appear to letting action
take them instead."
Until I get to the
point where I can look in the mirror and see that I am doing
everything possible to grow my business and achieve my goals, I do
not see the economy having any affect on my business. Although we
are very good at what we do, we are by no means close to doing
everything we could be doing to grow our business. One of the great
things about owning a consulting company is that I have a group of
Business Analysts and Consultants that are quick to point that out
to me whenever I feel that I am getting close.
The business world
operates by many of the same concepts as the laws of natural
selection; survival of the fittest. During strong economic times
businesses can often get by, by doing 60-70 or 80% of what they
should be doing to ensure their businesses' success and safety. We
have recently taken on a new client that we believe has been doing
over 90% of what they should be doing to maximize their business’
success. This company has gained market share in recent months and
has remained very profitable. They became a JRM client because they
felt that they needed to approach 100% in order to ensure their
position in their market place and achieve their goals.
How can you accept
anything but the best in everything you do in today’s economy? I
say it is time to look in the mirror. I have designed the
Business Insight Self-Assessment to
help you begin to do just that. It is by no means all inclusive but
rather a starting point for you to begin to look at what you are
doing to run your business successfully. For those of you that are
now or have been JRM clients, you are familiar with self-evaluation
processes such as this.
I encourage all of
you to take a few minutes to complete this process. Then I
encourage you to begin to take action rather then waiting for action
to take you. Start mitigating the gaps that exist in your company.
Stop tolerating less than the best in everything you do, thus
improving the probability of your success both now and in the
future.
Business Insight
Self-Assessment |