People ask me: ‘How has the economy
impacted your business?” They say to me either:
-
‘The need for your services
has never been greater. As good as you are at what you
do, your business must be sky rocketing.’
- ‘It must be difficult to
encourage people to invest in their businesses during an
economic downturn. So many people are frozen with fear
and are probably not taking action to improve the way
they run their businesses. So many businesses appear to
be letting action take them instead.’
Until I get to the point where I can
look in the mirror and see that I am doing everything possible to
grow my business and achieve my goals, I do not see the economy
significantly impacting my business. We are by no means doing
everything we could be doing to grow JRM. One of the great things
about owning a consulting company is that I have a bunch of Business
Analysts and Consultants that are quick to point that out to me
whenever I feel that I am getting close.
The business world operates by many
of the same concepts as the laws of natural selection; survival of
the fittest. During strong economic times businesses can often get
by, by doing 60-70 or 80% of what they should be doing to ensure
their businesses success and safety. We have recently developed a
client relationship with a company that we believe has been doing
over 90% of what they should be doing to maximize their business’
success. This company has gained market share in recent months and
has remained very profitable. They became a JRM client because they
felt that they needed to approach 100% in order to ensure their
position in their market place and achieve their goals.
How can you accept anything but the
best in everything you do in today’s economy? I say it is time to
look in the mirror. I have designed the Business Insight
Self-Assessment to help you begin to do just that. It is by no
means all inclusive but rather a starting point for you to begin to
look at what you are doing to run your business successfully. For
those of you that are now or have been JRM clients, you are familiar
with self-evaluation processes such as this.
I encourage all of you to take a few
minutes to complete this process. Then I encourage you to begin to
take action rather then waiting for action to take you. Start
mitigating the gaps that exist in your company. Stop tolerating less
than the best in everything you do, thus improving the probability
of your success both now and in the future.
Business Insight Self Assessment